This book is a thought-provoking examination of the promotion of Balinese culture as a tourist attraction and the effect of mass tourism on the island’s traditional way of life from the 1970s to the present day.
It gathers a fascinating collection of tourism brochures, advertisements, postcards, newspaper cartoons, tourist snapshots and fine art illustrating not only how the West has viewed Bali since it became a fashionable destination in the 1930s, but also how the Balinese have felt about their visitors and the growth of the tourist industry.