Based on interviews, published and unpublished written accounts, and other archival material, the book traces Citigroup's Asian history in the hundred years since the International Banking Corporation established its first six Asian branches. The many first-hand accounts of a banker’s life are particularly vivid. There is a huge array of archival pictures, memorabilia, and specially commissioned photographs of Citigroup’s operations today. The story is integrated with that of the political and economic dramas of the period, and so the book is an account also of the spectacular progress of the region to its modern state of development. In 1918 the bank employed less than 500 staff in the region: by the end of the twentieth century the figures was over 30,000.The book takes the story up to and beyond the merger between Citicorp and Travelers Group in 1998, which united two corporate families each with its own Asian heritage.

Text: Peter Starr
ISBN: 978-981-4068-29-1